Direct from Motor Trend and USA Today
Chrysler is set to offer a diesel engine in its Ram
half-ton pickup, reports USA Today.
fficial announcement is expected to be made on Thursday. The decision was made based on internal research that pointed to considerable pent up demand for a diesel version of the Ram 1500
, according to Ram CEO Fred Diaz, who was quoted in the report.
According to Diaz, the diesel Ram will not be a small-market option but a significant part of the Ram 1500 lineup.
Predictably, the engine will be a version of the same 3.0-liter V-6 that powers the recently-announced 2014 Jeep Grand Cherokee
diesel, sourced from Italy’s VM Motori. In the Jeep, it’s good for 240 hp and 420 lb-ft of torque, but ratings are likely to be increased for truck duty. The price premium, meanwhile, should be well short of the nearly $8000 commanded by the Cummins I-6 in the Ram HD. Expect the engine to be available starting with the 2014 model year Ram 1500 lineup.
Chrysler was apparently planning on holding off on the announcement of the diesel Ram for several months, but reportedly sped up the timeline after workers at its Warren Truck Assembly Plant received a memo mentioning the launch of a new diesel engine in July 2013.
While the diesel is unlikely to sway too many Ford and GM loyalists, it will certainly create a lot more buzz for Ram, which already scored our 2013 Motor Trend Truck of the Year honor
. Truck enthusiasts have been clamoring for such an offering under the hood of a half-ton truck
for years, and Ram stands to benefit by being the first to market.