I just went through this as well with purchase of new 2013 Ram 1500 crew cab sport. Deal was done, went into finance office to sign papers and excessively pressured to buy the extended warranty. I almost came to the point of walking away, worried that maybe I was purchasing a vehicle that would not last long electronically according to the finance guy. I turned down their price of $1685 for a 6 year/60,000 mile max care plan.
Went home and did some research and found http://www.chryslerfactoryplans.com
. Received online quote of $2185 for lifetime max care with $100 deductible. Went back to dealer and they honored the online quote for lifetime max care. This made the most sense to me since I keep my vehicles for a relatively long time period. Last ride was a 93 landcruiser that i put 70,000 miles on since purchase in 2000. Just wish the dealership made it a little easier and not gouge so much on the extended warranty. Made me feel that maybe everything was a ripoff even though I purchased $6200 below sticker LOL.
I love this truck though, in long run it was all worth it