This news release
notes: "Every North American Chrysler Group facility is outfitted with a Mopar Custom Shop, ready to personalize most vehicles sold in the United States and enabling dealers to help their customers order a new vehicle the way they want it prior to taking delivery."
There is also a mobile app that allows customers to see what a truck will look like with the accessory: "As one of most customized vehicle in Chrysler Group's fleet, the Ram truck is the perfect first candidate for the use with the augmented reality app to demonstrate all the Mopar personalization options and combinations available."
There are no links to this service and I can't find any mention of it elsewhere on the Ram or Mopar websites. Anyone know when the Custom Shop will go live and how it will work? It would be great to factory order a Ram the way I want it instead of the narrow model packages.